Trek, one of the world’s biggest bicycle brands, released its sustainability report last year. Incredibly, it was the first time a major bike company has published such a document.
While some other manufacturers make broad sustainability pledges or tout their success in reducing packaging waste, Trek’s report offers an ambitious array of concrete environmental commitments and a comprehensive analysis of the carbon footprint of its bikes.
The release of the first sustainability report by Trek last year really started to shine a light on the scale of the sustainability challenge that the bike industry faces.
In a recent podcast with Downtime, Mike Bascombe Avieco’s Consulting Manager, and bike enthusiast discusses what sustainability means for mountain biking in general, identifying where both brands and mountain bikers can work to make the biggest improvements.
So how ‘green’ is cycling really and what is the environmental impact of mountain biking?
You can listen to Mike here.
more than a word.